A site to hold links to the eponymous TV series and serve as a comprehensive resource for mental health information and support.
We designed and built the ‘Man Up’ site to complement the excellent TV series.
With male suicide at three times the rate for women, and the number one killer for males under 45, it appears the pressure to harden up is making some men crack.
We went through a user testing research exercise in conjunction with Melbourne University to hone the design and UX of the site prior to build and also delivered weekly analytics reports on site performance, adjusting content ongoing to maximise the success of the site, supported by a social campaign.
From the minimalist and image-led, to hefty builds requiring high interactivity, integrations and functionality.
See websitesWe understand the difference beautifully resolved design makes, and how inextricably linked a bold aesthetic is to a strong online presence. As our work spans a diverse mix of clients and disciplines, we don’t limit our creative offering by having a house style. Instead, we partner with a select pool of graphic designers to match the right creative style to the personality each brand calls for, project by project.
See websitesConsultation, insight, and instinct transforms client objectives into a proposition that becomes the backbone of a project – a strong central thread to be drawn through every aspect of a website, installation or campaign – whether new to market, a rebrand or repositioning.
See websitesProduction and build for creative applications and interactive installations for events, and artistic, cultural and commercial applications.
See websitesIn-house studio with safe hands (and ears) for all sound mixing, voice-over, and post production requirements: short, long-form or live.
See websitesCopy that is clean and clear but with room still for warmth, adds a rhythm and style all of its own. The right words and tone contributing significantly to the level of engagement and overall ‘feel’.
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